CRM & tracking, wired so every lead has a source.
Right now you can't tell which page produced which deal. I set up Close CRM, GA4 and GTM so every enquiry carries its source and every page has a number against it.
Book a 20-min callExactly what you get.
Close CRM setup or cleanup, with pipeline, statuses and custom fields that match how you sell.
Lead capture wired from your site forms straight into the CRM.
GA4 and GTM configured with events on every meaningful action.
Conversion tracking tied back to source and campaign.
A segment for AI referrers (ChatGPT, Perplexity, Claude, Gemini).
Deduplication and field cleanup on messy existing data.
Four steps, fixed price.
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01
Map
We map how a lead actually moves from first touch to closed deal.
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02
Build
CRM, GA4 and GTM are configured and the forms are wired in.
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03
Clean
Existing data is deduplicated and fields are made consistent.
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04
Verify
We test end-to-end so a real lead shows up with the right source.
Who it is for, and who it is not.
- Teams flying blind on where their leads come from.
- Businesses on Close CRM with a bloated or drifting pipeline.
- Anyone who wants marketing spend tied to actual deals.
- Full-service paid-ads management.
- Enterprise CRM migrations across many departments.
Which CRM do you work with?
Close CRM primarily, and I can wire most form and tracking setups into whatever CRM you run.
Can you fix our existing pipeline?
Yes. Reducing bloated statuses to a working pipeline and cleaning up custom fields and duplicate records is a large part of this work.
Have a project?
Book a 20-minute call. No pitch. If I'm not the right fit, I'll tell you who is.
Fixed price in writing. You approve the staging site before the final payment.